Giuliana Lonigro

Giuliana Lonigro is a social media and communications strategist. Connect with Giuliana on Google+ and Twitter.

On Nov. 6, 2014, NYWICI hosted a Coffee & Conversations event, The Art of Negotiation, a panel on how women should approach negotiation. (Photo, from left to right: moderator Valerie Grub and panelists Davia Temin, Hannah Green Goldberg,...
When someone in public relations is said to use “spin,” it is often an accusation of being dishonest — or at least misleading — in interpreting the facts. On a mission to change the PR industry’s negative image, Gini Dietrich, founder and CEO of...
The first time I visited The Paley Center several years ago, it was still called the Museum of Radio and Television. At the time, I was researching a role in a play — my character was obsessed with a 1960s television show I wasn’t familiar with. It...
While the name Sylvia Beach may not be familiar to you, you have probably heard of two of her greatest accomplishments: she owned and operated the Shakespeare and Company bookstore in Paris and she published James Joyce’s Ulysses in 1922. Born in...
It’s unlikely we would be familiar with Zora Neale Hurston’s work today if it wasn’t for Alice Walker’s essay “In Search of Zora Neale Hurston,” which was published by Ms. Magazine in 1975. Zora was the most widely published female author during the...
Last month, I helped a fellow NYU alumnus update his business plan for a startup magazine dedicated to new and upcoming talent in fashion, art and design. In addition to his full time job at a media company, my former classmate Chad curates, edits...
In 1826, French scientist Joseph Nicéphore Niépce took the first photo ever. Joseph used a camera obscura to record his family home in Le Gras, Provence. Twelve years later, Louis Daguerre took the first photograph that included people: Boulevard du...
According to a 2012 Nielsen report on social media, nearly half of U.S. consumers reach out directly to brands and service providers to voice their satisfaction or complaints, or to ask questions. In addition, a third of social media users prefer to...
On Oct. 24, 2013, NYWCI presented Turning Points and Touch Points: A Workshop for Mid-Career Women. At this members-only event, attendees had an opportunity to hear a 'turning point' career story from NYWICI Board members.   We asked NYWICI...
For the last couple of years, I have been working on communications and social media strategy projects for small companies that do not have a brick-and-mortar office space. I have a workspace at home with a desktop, Internet connection and printer,...

Pages