Student Communications Career Conference

November 22, 2014

On Nov. 22, 2014, the New York Women in Communications Foundation hosted its annual day-long Student Communications Career Conference, featuring over 40 communications professionals speaking on 10 different topics. More than 300 students attended to get career tips on various communications fields, ranging from entrepreneurship to marketing to broadcasting. Click HERE to view this year's Student Communications Career Conference program.


If you missed the event, read our tweets from the conference. Please retweet using #nywiciscc14

Videos and full coverage coming soon on our student member blog, NYWICINext


Date: Saturday, November 22

Time: 8:00am-5:30pm (This is an all day event)

8:00am:  Onsite Registration Opens 
8:30am:  Breakfast
8:45:  Welcome Address

9:00am:  Breakfast Keynote - Rachel Sklar, Writer/Editor, Founder of Change The Ratio and

10:15am:  Breakout Session 1

On Air: Broadcast & Radio

Conversations About Content: Print, Web & Social

  • Emily Listfield - Moderator, Chief Content Officer, Kaplow - @emilylistfield
  • Elizabeth Plank, Senior Editor, Mic - @feministabulous
  • Niketa Patel, Director of News & Content Partnerships, RebelMouse - @Niketa
  • Elana Zak, Social Media Editor, The Wall Street Journal - @elanazak
  • Lauren Drell, Branded Content Editor, Mashable - @drelly

PR, Advertising & Marketing 

  • Michele Weisman - Moderator, Social Media & PR Manager, Likeable Media - @ottogrl
  • Lauren Woulard, Junior Account Executive, DKC - @misslaurenpaige
  • Kaki Stergiou, Account Director, VICE Media
  • Mandy Gutmann, Communications Director, Barclays Center and the Brooklyn Nets - @Mandy_Gutmann
  • LaToya Shambo, Associate Director, Marketing Activation, Complex Media - @LaToyaShambo

11:30am:  Breakout Session 2

Let's Get Social: TV, Sports & Entertainment

  • Karen Fratti - Moderator, Writer, Huffpo TV/Lost Remote/10,000 Words - @karenfratti
  • Liz Myers, Content Partnerships and Amplify, TV and Entertainment, Twitter - @thisbeliz
  • Peg Samuel, Founder, Social Diva Media - @socialdiva
  • Natan Edelsburg, Senior VP at Sawhorse Media - @twatan
  • Lori Greene, Senior Partner, Content Director, Maxus - @lorip1025

Breaking Into Fashion & Beauty

  • Stephanie Scott - Moderator, CEO and Communicator-in-Chief, First and Last PR - @firstandlastpr
  • Lauren Indvik, Editor-in-Chief, - @laureni
  • Jennifer Walsh, Founder, The Beauty Bar & Pride & Glory - @BehindTheBrand
  • Yvonne Lee, Brand Analyst, Macy's Merchandising Group - @vonatron
  • Marie Griffin, President/Owner, Griffin Marketing & PR 

The Business of Travel, Food & Beverage 

  • Jennifer Hawkins - Moderator, President and Founder, Hawkins PR - @Jenhawk_travels
  • Jee Won Park, Director of Communications, Union Square Hospitality Group - @JeeWPark
  • Jennifer Baggett Brennan, Supervising Producer (Special Projects), Brand Creative, Food Network and Cooking Channel
  • Hanna Lee, President and Founder, Hanna Lee Communications - @hannaleenyc
  • Gina Smeraldi, PR & Event Specialist, AriZona Iced Tea - @Gina_Smeraldi

1:05pm:  Luncheon Keynote - Anne Fulenwider, Editor-in-Chief, Marie Claire

2:15pm:  Breakout Session 3

Secrets To A Successful Job Search 

  • Saundra Thomas - Moderator, V.P. for Community Affairs, ABC-TV - @citycouncilsaun
  • Jacky Carter, Managing Editor, Professional Women, LinkedIn - @jackycarter
  • Adrian Granzella Larssen, Editor-in-Chief, The Muse - @adriangranzella
  • Christine Stack, Managing Partner, Liberty Blue Worldwide - @cdeckstack
  • Jennifer J. Lenihan, Director of Client Relations and Community Outreach, NYC Mayors Office of Media and Entertainment 

Starting Your Own Business

  • Liz Kaplow - Moderator, President & CEO, Kaplow - @LizKaplow
  • Sabina (Ptacin) Hitchen, Co-founder & Chief Excitement Officer, Tin Shingle - @SabinaKnows
  • Cara Gargano, Founder, CaraGCasting - @caragargano
  • Selena Soo, S2Groupe - @selenasoo
  • Christen Brandt, Co-founder, She's the First - @cjbrandt

Building Your Personal Brand

  • Nicole Ryan - Moderator, Co-Host, VH1’s Morning Buzz and SiriusXM’s Hits 1 Morning Mashup - @MashUpNicole
  • Amy Cao - Curator at FiftyThree, Inc. and Creator of Stupidly Simple Snacks for Cooking Channel - @amycao
  • Aly Walansky, Freelance Lifestyle Journalist - @alywalansky
  • Kimmie Smith, Founder, Accessory Expert - @accessoryexpert
  • Kris Ruby, President/Founder, Ruby Media Group - @sparklingruby

3:30pm:  Closing Panel Session 
What To Do With What You Learned Today

  • Rachel Bowie - Moderator, Associate Editor, Good Housekeeping, Hearst Magazines - @rkbnyc 
  • Marie Dugo, Marketing Manager, NBCUniversal, Inc. - @MarieDugo
  • Tanya Rivero Warren, Anchor - WSJ Live, The Wall Street Journal - @TanyaRivero
  • Tess Quinlan, College Sports Digital Producer, USA Today - @TessQuinlan

4:30:  Raffle Drawing

Location: NYU's Kimmel Center, 60 Washington Square South 

Follow us on Twitter - Be sure to use #nywiciSCC14!

Featuring breakfast keynote speaker Rachel Sklar, Writer/Editor, Founder of Change The Ratio and 

Rachel Sklar is a writer and entrepreneur based in New York. She is the co-founder of Change The Ratio, which increases visibility and opportunity for women in tech & new media, and, a network & media platform for awesome women. A former lawyer who writes about media, politics, culture & technology, she was a founding editor at Mediaite and the Huffington Post.

She has written widely for publications including New York Times, Newsweek/Daily Beast, Politico, Mashable, Medium, Mother Jones, Glamour, Elle, Marie Claire and co-created and hosted the first Daily Beast video interview show. She is the author of A Stroke of Luck: Life, Crisis and Rebirth of a Stroke Survivor (1998) and has contributed to several anthologies, including’s The 10 Habits of Highly Successful Women (2014), My Parents Were Awesome (2011), This Is Why You’re Fat(2009) and Camp Camp: Where Fantasy Island Meets Lord of the Flies(2007). She co-edits @ Medium, a collection of current writing by and about superstar women.

Rachel speaks widely at conferences, events and on TV, and is the co-host of “The Salon" on The Jewish Channel (check local listings!). She is an advisor to several startups, including Vox Media, The Daily Muse,,Bustle, DonorsChoose, and She’s The First. She is also a proud member of the Reboot, TED & Summit communities and of the Lean In launch team. Rachel’s other initiatives include founding Charitini, a social enterprise to facilitate group giving around events, and CTRComedy - an all-women comedy initiative which quadrupled the number of women performing comedy at SXSW in 2011 and 2012. An avid lyricist, she has performed in musical, comedy and musical comedy shows at Joe’s Pub, Sixth & I, Caroline’s, UCB, 54 Below, the 92nd St. Y (uptown and downtown!) andvarious smaller venues around NY.

Rachel was named to the Silicon Alley 100 in 2009, 2010, 2011 & 2013, FastCompany’s “League of Extraordinary Women,” Forbes’ “Women Changing The World,” JWA’s “Making Trouble, Making History" award, 40 Women To Watch Over 40, Marie Claire’s “New Guard" and has earned numerous awards for her writing, including multiple Mirror Awardnominations and two People’s Choice Mirror awards. In 2014, the #changetheratio hashtag was named one of Forbes’ Viral Hits for Empowering Women & Girls.In 2012 won a grant from the Knight Foundation and in 2013 she & were profiled by the New York Times. Follow her on Twitter at @rachelsklar, and sing showtunes with her anytime.


Featuring luncheon keynote speaker Anne Fulenwider, Editor-in-Chief, Marie Claire magazine

Anne Fulenwider was named Editor-in-Chief of the U.S. edition of Marie Claire in September 2012.  She oversees all content for the brand’s print magazine, website, tablet editions and brand extensions, including Marie Claire @Work and the brand’s partnership with Lifetime Television’s “Project Runway” series. 

Before taking the editor-in-chief role at Marie Claire, Fulenwider had been editor-in-chief of Brides since October 2011.  Prior to that, she served as executive editor of Marie Claire for two years, starting in September 2009. 

Previously, Fulenwider served as senior articles editor at Vanity Fair, where she edited features and launched the Fanfair section of the magazine in March 2000. Prior to Vanity Fair, Fulenwider was a senior editor at The Paris Review and served as George Plimpton’s research assistant on his book “Truman Capote.” Last year she was named MIN’s 2013 Editor of the Year. Fulenwider graduated Magna Cum Laude with a B.A. in English and American Literature from Harvard University in 1995.