On Jan. 24, David Chadwick of Ruder Finn facilitated an interactive presentation about how to best use digital tools to engage with media and strengthen PR campaigns. He discussed the importance of building digital elements into PR initiatives, the ins and outs of digital/social networking to help establish professional relationships and how to strengthen a brand in the crowded online world.
Listen to the podcast of the event.
Slideshow pictures: Jan Goldstoff.
David Chadwick works uniquely across practices with Ruder Finn Interactive (RFI), the digital and social media arm of the company. In his role, David helps to develop and manage digital initiatives across Healthcare accounts, serving as a specialist for the evolving regulatory landscape of digital and social media activity in the Healthcare arena.